Branding
1. Preparation
Worksheets and meeting to gain clarity on your background, goals, and audience. Survey of your existing materials. Presentation of visual examples for feedback to set a design direction.
2. Logo
After completing research and establishing a direction with you, We’ll sketch and refine ideas until I have the best 3-4 logo concepts to present to you. Each concept will be applied to mock products.Your favorite solution will be selected and refined. Includes a final bundle of files suitable for every application, from print to web to promotional items and more, and unrestricted usage rights.
3. Color Palette
A sheet listing the specifications for the colors in your logo, used by print vendors and web developers to ensure your brand colors will match across different applications. Pantone, CMYK, RGB, and hexidecimal codes provided.
4. Typography
Listing carefully selected typography suitable for your brand and instruction to use will be included.
5. Graphic Elements
Graphic shapes, lines, custom patterns, or other elements (If any) that flesh out your brand’s visual theme. Applied to mock applications to illustrate how they can be used.
6. Brand Style Guide
A multi-page document that describes the elements of your brand and ensures consistent communications. It includes usage rules and specs for the logo, color palette, typography, graphic elements, messaging, and any other collaterals unique to your brand.
7. Montly Design Support
With extra cost, I will be you and your design team’s constant support should there be any design questions and concerns. And I will be updating the branding guideline as needed.
Get In Touch
liyaocreativego@gmail.com