Syntech At AWE USA
Event Identity Design | 2024
Augmented World Expo (AWE), the premier gathering for VR and AR innovators since 2010, set the stage for Syntech’s exciting product reveal. Tasked with creating the event identity, our challenge was to craft a visual narrative that would pique interest in Syntech’s upcoming VR and XR offerings without giving away too much.
Our design approach balanced intrigue with information, developing a visual language that hinted at the cutting-edge nature of Syntech’s products while maintaining an air of mystery. The resulting identity seamlessly integrated with AWE’s forward-thinking atmosphere, positioning Syntech as a key player in the next wave of immersive technologies.
